When it comes to the service matrix of Jenny Craig, Jenny Craig tends to lean towards a highly customized service. Although all customers can choose from any of prepackaged Jenny Craig meals, each product an individual receives is based on what the customer requests. In addition, the weight loss program is designed and tailored specifically to each individual member. A customer profile is used to help with this service. Programs are designed according to a client’s eating style, activity level and weight loss mindset. The results of the profile help a Jenny Craig consultant customize a program for each client. Each client has different weight loss wants and needs; and as a result the service the customer receives is based on their own decisions and expectations.
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